Why share your work in social networks?
“Why share our work in social networks?” was a question recently asked on a professional forum. My reply: two reasons: 1) promotion and 2) personal brand. It was a Malcolm-Gladwell-Blink response […]
Category Archives: business
How to write a business bio
Or not. Here’s what professional copywriters will tell you. There are two steps to writing your business bio: provide an overview of your skills and experience. include related or interesting […]
What does a goat and a mule have in common with social media?
There’s an old proverb that goes something like this: one should avoid the front of a goat, the back of a mule, and every side of a fool. If you don’t […]
Gen-Yers changing the workplace
Gen-Yers are using their personal networks and profiles as an extension of their professional personality. Even though they are using Facebook to mostly socialize with family and friends, they are […]
How These Magazines Increased Circulation While the Industry Declined
Print Design Garners 93% of All Media Created (via Full Circle – Paper + Print + Design)
Top 10 Things You Should Never Say at Work
9 Things That Motivate Employees More Than Money
ROWE (Results Only Work Environment) Kelly and Moen—who published their work this week in The Journal of Health and Social Behavior—found that employees who switched to ROWE took better care […]
What does a creative director do?
‘What does a creative director do at a publishing house?’ he asked after we were introduced to each other at a party. That question was asked at several events I […]
